Subscription Management

What is Lock-In?

Definition

A situation where switching from one subscription service to another becomes difficult or costly due to data, workflows, or ecosystem dependencies.

Understanding Lock-In

Lock-in (also called vendor lock-in or switching costs) keeps subscribers even when better alternatives exist. Types include data lock-in (your content is trapped in the platform), ecosystem lock-in (deep integration with other tools), workflow lock-in (team processes depend on the tool), and contractual lock-in (long-term contracts with penalties). Examples: Apple ecosystem lock-in, Adobe Creative Cloud with proprietary file formats, and enterprise SaaS with complex integrations.

To minimize lock-in, prefer services with data export, open standards, and API access.

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